Get the Low-Down On THE BLOG

 
Kaylee Blackman Kaylee Blackman

APRIL SOCIAL MEDIA TRENDS RECAP & MAY PREDICTIONS

Welcome back to… 🥁 drumroll please 🥁… your April Trends Recap!!! This month was full of trend-setting pop culture moments, pranks, memes, and tortured poets (us included!). Grab your favorite bevvy, we recommend @olipop 😉🥤, and let’s dive in.

Read More
Katie Martin Katie Martin

Dissecting Our Favorite Marketing Campaigns of 2024 (So Far)

If this year has been abundant in one thing, it’s inspiration for marketers. From brand launches to product campaigns, we’ve had so much fun getting to see all the creativity from our favorite brands hit our screens. Let’s dive into our top marketing campaigns of 2024 so far!

Read More
Katie Martin Katie Martin

2024: 5 Accounts That Do IG Reels Well Without Showing Their Face

Showing your face on socials can be intimidating, but it’s not always necessary. There are SO many brands with a strong presence on Reels that either leverage UGC, memes, recipes, BTS, or text-based content that perform just as well as content that features faces. Click for our favorite faceless Instagram accounts!

Read More
Dominique Oliver Dominique Oliver

6 Questions Every SMM Should Be Asking on Discovery Calls

Discovery calls are pivotal conversations that provide us with the opportunity to dive deep into a business’ needs, goals, expectations, timeline, and most importantly, ensure that we’re a mutually good fit. Click for six essential questions to ask on your next discovery call!

Read More
Dominique Oliver Dominique Oliver

Client Retention 101: How to Never Lose a Client

A hard truth about budget cuts? Marketing is often the first to go. Knowing this, it’s important to provide a service so valuable that continuing the partnership, even on the potential brink of a recession, is an easy “YES.” Click for our top tips to boost client retention!

Read More
Dominique Oliver Dominique Oliver

3 Resources Our Account Manager Swears By

After 5+ years in business, we’ve uncovered a collection of account management resources that we swear by for optimizing productivity, fostering client satisfaction, and driving business growth. Click for our favorites!

Read More
Katie Martin Katie Martin

3 Email Templates Your SMM Biz Needs for Effective Client Communication

Setting boundaries isn’t always easy, but they’re in place for a reason. Through our 5+ years of experience as an agency, we’ve learned that clear communication is key, and it only gets easier over time, especially when you have trusty templates by your side to pull from. Click for our top tips!

Read More