After facing so much uncertainty in 2020, you’re likely wondering what 2021 will have in store in social media. We’re ready to turn the page just as much as you all, but first we had to spend some time conducting research on previous trends and the future direction of social media platforms so that we can walk into the new year with our best foot forward. Click for five predictions we are expecting to see from the social media industry this year!

2020 was the year of “Houston, we have a problem.” In this blog post, Becca talks about all things from finances, working from home, onboarding remote interns, implementing crisis communication plans, promoting diversity and inclusion both online and off, & more!

We grew how much in Q4?! Click to view our mind-blowing analytics report and our top tips and takeaways from this year!

Picking out gifts can be hard! You want to give something that’s fun, but also practical and will be put to good use. In need of the perfect holiday gift for the social media marketer in your life? Read on for 20 gift ideas they’ll be sure to #love!

There are countless reasons why a potential lead may not be a good fit for your business. Nearly every business needs social media management, so as a social media agency we have perfected not only what we look for in an ideal client, but how we respond to those who might not be the best fit for us. Click for our top three things to include when turning down a potential client that’s not the right fit!

With TikTok and Instagram ranking as some of the most downloaded apps in the app store, it’s no question why brands are considering jumping on the bandwagon. Wondering if TikTok and IG Reels would be right for you and your audience? Read on to discover a few things you should consider before starting out!

Four years later and here we are again: election season. With political messaging flooding our feeds, it’s hard to know how to stay connected with your followers amidst all of the election chaos. Do we join in? Stay out of it? Read on for our top three tips for navigating your client’s social media during election week!

There’s no better way to welcome the most wonderful time of the year than with a good ol’ Instagram giveaway. Giveaways are a great way to gain recognition, followers, and business on social media platforms. Plus, they provide an opportunity to give back to your followers during the season of giving! Click to learn more about how to plan an effective giveaway for the holidays and beyond.

Looking for the secret sauce to maximize your reach organically? Hashtags are a simple yet effective tool that allow you to build your brand, boost a marketing campaign, and keep in touch with your current audience. Forming a hashtag strategy can take some time, but once the research is done, it’s smooth sailing from there! Click for some of our top tips for conducting hashtag research.

We’ve all heard it before: a picture is worth a thousand words. What story are you telling through your brand photography? If you’re looking for guidance on this question and aren’t sure where to start, read on to learn more about how you can prep and plan for a successful brand photoshoot!

In the real world, they say you have seven seconds to make a good first impression. But, like all things with technology being sped up, first impressions on Instagram take only THREE. So make. it. count. How so, you might ask? Keep on reading to find out!

Let us guess… you’ve been trying to entice your audience to listen to your content on social media for a while now, but the content is just not resonating with or converting your followers into listeners. What gives? Read on to learn more about a newer form of content that will leave your followers begging to hear more!

Amidst all the change that 2020 has brought, the social media industry has continued to evolve right along with it. That’s why we’re here to bring you a breakdown of Instagram’s newest features and trends all in one place. Keep on reading to learn more about how you can incorporate these new additions into your social media strategy!

Stories allow your business to stay top of mind and open the door for conversation. Whether you are a business/brand/influencer or even just enjoy using Instagram for yourself, stories allow for you to be easily recognized and remembered.

Newsletters are loved by many but also can be wildly underrated. As a social media agency, we personally have a great appreciation for newsletters and love using them to stay up to date on marketing and social media news. Read about our favorite marketing-related newsletters in 2020!