A Course on building your business

Homies, it's Becca. My old journal is out from the archives, and we're about to get personal.

Let me paint a picture for you that might sound familiar. In the fall of 2017, I was newly self-employed and navigating the world of freelance social media management for the first time. I jotted down thoughts like:

  • "I'm worried about money, growth, and staying in business."

  • "I feel like I can't make an impact without burnout."

  • "I want to keep clients on for longer, but I'm afraid they'll say no."

  • "How do I provide my clients more value?"

  • "I'm excited but scared to bring the [team] onto payroll."

Back then, I was plagued by self-doubt and uncertainty. I had years of social media management experience but I had never been taught how to operate a business, communicate with my own clients, or grow a team.

At the same time, I was filled with dreams and aspirations. I'd imagine my ideal client coming to my website and would be filled with excitement. I craved a creative career that offered flexibility, fulfillment, and financial success, but couldn’t imagine at the time how a career in the 24-7 world of social media would allow for that.

A lot has gone down since that season in my life. I've gone from a one-woman show to a team of 10. I've closed out each and every year in business making six-figures while increasing our bottom line. I’ve landed dream clients and press features. And most importantly, I've been able to build my dream life both in and out of the office while working 35 hours a week alongside my amazing team and clients.

Today, I'm sharing it all with you - every hurdle, every investment, every system, and every boundary that has led me to where I am today. The Soft SMM is the course I wish I had that will teach you how to go from uncertainty to confidence, from financial worries to financial stability, from burnout to balance, and from a solopreneur to a thriving team.

So say goodbye to the girl boss. Let's build your success story, one soft step at a time.

xx, Becca

RIP to the Girl Boss, the Soft SMM is here to stay.

Is any of this relatable?

You’re working more than 40 hours a week

You’re hesitant to scale because you can’t handle more work with how much time your clients take up

You feel advice online doesn’t *exactly* apply to you

You’re spending way too much time making client edits or content requests that should have been communicated to you weeks prior

You struggle with client retention

You feel like you can't make an impact without burnout

But you wish it was more like...

You’re making $10k/mo (or more!)

You had systems in your business to copy & paste

You have Summer Fridays all year long

You’re able to grow with the same clients year over year

You have an amazing team who you trust & respect

You have the ability to go on vacation or travel whenever you like

Say Hello to Becca Bunch

your instructor

Owner & CEO of Homemade Social

Northern-California made, Becca received a double-major in Marketing and Journalism from Barrett, The Honors College at ASU and now lives in sunny Phoenix, Arizona.

Becca started Homemade Social in 2019 to work hands-on with lifestyle and e-commerce brands and to implement social media and digital marketing strategies to elevate their brand and reach.

  • 12 years of social media experience

  • 5 years of growing & managing Homemade Social

  • Runs + oversees a profitable, multiple-six-figure SMM agency with 20+ clients

  • Scaled from solopreneur to team of 11 in six years (without external funding!)

  • Has made six-figures since year one of self-employment

  • Maxes out retirement accounts

  • Genuinely loves her job, team, and clients!

Becca BUNCH 🦋

Becca’s Fans

In this course, we’ll cover:

💗 What showing up as a social media manager looks like at each level as you scale

🦋 The exact investments I recommend (& regret) making at each income + who and when to hire

🍦 Offers to create + boundaries to set within your offers

🌼 How we recommend pricing out different social media packages

☁️ The exact systems and processes we use to onboard our SMM clients and the day-to-day of how we operate our 10-person agency

🪄 Creating a business that brings in long-term clients, recurring revenue, and selling

✨ The mindset + energy required to succeed as an SMM at each income level

🤍 Becoming the internet’s favorite SMM that every brand wants to work with

💸 Soft SMM student, Sammy, is on track to make 3x revenue in the new year! 💸

Discover how Sammy Hill, Owner & CEO of Sammy Hill Creative, haS used The Soft SMM in her business!

scale your business

☁️

scale your business ☁️

What's Included In The Soft SMM

When you enroll in the Soft SMM you will receive the self-paced 8 chapter course and all of our most popular downloads to help get your biz set up for success (a $894 value)!

📄 Our EXACT Social Media Services Lawyer-Approved Contract ($497 value)

✨ How to Set Boundaries With Social Media Clients Download⁠ ($77 value)

🦋 New Client Onboarding Checklist + FOUR New Client Questionnaires ($57 value)

💗 Content Approval Document⁠ ($21 value)

👩‍💻 Meeting Agenda Template⁠ ($21 value)

🤓 New Client Welcome Presentation Template⁠ ($97 value)

🌸 Social Media Proposal Template⁠ ($47 value)

😊 Client Onboarding Email Templates ($77 value)

Our Chapters Will Cover

Preparing your mind & biz for growth

Identifying Your sweet Spot

Building & Managing your team

Client retention

Landing higher paying clients

Packages & Pricing

Systems & Asana

Boundaries & Contracts

💗 Olivia, current Soft SMM student, is in them midst of growing her team & biz! 💗

Discover WHAT OLIVIA, owner of kinda-secret, IS LOVING ABOUT THE SOFT SMM COURSE.

Enroll In The Soft SMM

FAQs 🦋

  • You'll receive a recording of 8 chapters that you can watch at your own pace.

  • The course is delivered through 8 chapters. Each chapter takes you through a slideshow presentation with a voiceover from Becca guiding you through the course.

  • Yes, the course is available for anyone, anywhere! However, it is written in and talked through in English.

  • Email info@homemadesocial! We're always happy to help :)